People
Kevin Busby, General Manager of EarthFruits USA, has one foot in an urban world and the other deep in the Amazon Rainforest. Kevin has diversified international business experience as well as a profound love of the Amazon and the local people "the Rivereens". This ability to combine strategic business skills with fair trade sensibilities are what allows him to develop the kind of relationships that set EarthFruits apart.
Understanding that the people were the key to a successful business model in the Amazon, Kevin has learned from them how to properly harvest fruits and identify the best crops. In return, EarthFruits makes sure that all the local co-ops are paid a fair market price and that their income is protected.
